We Googled Our Business. But Nothing Showed Up.
We built a solar website, added our services, contact details, even uploaded a few blogs. But when we searched for our name or services on Google, nothing popped up. No homepage. No local listing. Just… blank results. That’s when we realized our solar website ranking was almost nonexistent — and without visibility, even the best website goes unseen.
If your solar website ranking is low or it’s not showing up on Google, you’re not alone. Many solar businesses face this challenge — especially after launching a new site or redesigning their existing one.
The good news? It’s fixable. But first, we need to know why it’s happening.
🚫 It’s Not Always About the Website Design
The biggest myth? “If the website looks good, it’ll rank.”
But Google doesn’t rank websites based on design alone. It ranks based on technical SEO, content quality, site performance, and trust signals.
So even if your site looks sharp, missing the basics means Google won’t show it.
🔍 Common Reasons Our Solar Website Ranking Is Low
1. Our Site Isn’t Indexed
If Google doesn’t know our website exists, it won’t rank it. We can check this by searching site:ourdomain.com. No results? We’re not indexed.
Fix it: Set up Google Search Console and submit our sitemap.
2. Weak SEO Foundations
No title tags. No meta descriptions. No keywords. Google needs clear signals to understand our content — and if we don’t provide them, we’ll remain invisible.
Fix it: Add optimized titles, headings, and relevant keywords naturally into our pages.
3. No Local SEO Setup
If our solar company targets a specific city or state, local SEO is non-negotiable. That means a Google Business Profile, local keywords, and NAP (name, address, phone) consistency.
Fix it: Create a Google Business Profile and use local area keywords throughout our content.
4. Poor Page Speed or Mobile Issues
A slow, clunky site gets penalized. And if it’s not mobile-friendly, forget showing up.
Fix it: Run Google PageSpeed Insights and fix major issues, especially mobile responsiveness.
5. Our Site Has No Backlinks
Google uses backlinks to judge trust. If no one links to our site, it assumes We’re not credible yet.
Fix it: Start with local citations, directories, and partnerships within our solar community.
Solar Website Not Showing on Google? Here’s What to Do
- Submit our site to Google Search Console
- Add an XML sitemap and robot.txt file
- Fix SEO metadata (titles, descriptions, alt text)
- Use “solar” and location-based keywords naturally
- Write helpful content our audience actually searches
- Build backlinks from relevant solar directories or blogs
- Optimize for mobile + speed
✅ Bonus: Ask These Questions About our Website
- Are our services clearly explained using keywords customers search?
- Can Google crawl all pages of your site easily?
- Do our pages have strong, unique content — or filler?
- Does our site offer helpful solar guides, blogs, or case studies?
- Are we listed on Google Business and other local directories?
We Don’t Need to Be SEO Experts — But We Do Need a Solar Website Ranking Plan
We didn’t build our solar company to figure out algorithms — and we don’t need to. But understanding why our solar website is not showing on Google helps us take the right next steps.
And once we do? That “invisible” site becomes our top lead generator.
Not showing up on search? We can help.
Let’s fix your solar website ranking — and make it work 24/7.